ShopBack ShopFest to offer 1.5M vouchers, MYR20 million cashback

For online shoppers, there’s no better best friend than ShopBack—the leading online cashback platform. After all, you’d be insane to not want to get money back each time you shop online, right? The e-commerce platform today kicked off ShopBack ShopFest, the biggest online shopping festival in the Asia Pacific region that encompasses all six major online sales events such as 9.9, #MYCYBERSALE, 11.11, Black Friday and Cyber Monday, 12.12, Christmas, and New Year sales. During this year end period, ShopBack is offering 1.5 million of vouchers as well as over MYR20 million cashback through its platform.

At the media launch earlier, Eddy Han, Country General Manager for ShopBack Malaysia said that the inaugural ShopFest received an overwhelming response last year. On a regional level, 10 million orders were transacted on online marketplaces and over 1 million pieces of clothing were purchased by ShopBack users in Malaysia, Singapore, Indonesia, the Philippines, Thailand, Taiwan, and Australia. Additionally, over 1.4 million nights were booked with online travel agents across 132 destinations across the globe.

Based on a recent online shopping sentiments survey done by ShopBack Malaysia, 90 percent of the 1,200 survey respondents expressed that they intend to purchase something for themselves at the end of the year. Fashion, Beauty & Supplements, Home & Living were voted as top three choices. The survey revealed that 40 percent of online shoppers plan to spend between MYR51-MYR150, while 32 percent where prepared to spend between MYR151-MYR500.

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As a business, things are looking rosy for the platform. Compared to 2H2018, the company saw an increase of 77 percent in terms of Gross Merchandise Value (GMV) generated through ShopBack in 1H2019. Eddy said that given the positive outlook and strong online shopping interest among shoppers locally, the company is confident that 2H2019 will grow even more, riding on ShopBack ShopFest. The phenomenal growth Malaysia has seen since the debut of the platform can be attributed to the maturity of e-commerce in the country, and the acceptance of ShopBack as a platform. Eddy added that there were plenty of learnings from its four and a half year journey, as well as valuable feedback from users themselves that has further spurred growth of the platform. He also cited improvements in partner platforms that have contributed to enhanced user experience and improving the e-commerce ecosystem as a whole.

Co-founder of ShopBack, Sharmeen Looi revealed that since the launch of ShopBack in Malaysia in 2015, users have received over MYR30 million in cashback. There are currently over 1.5 million active users of ShopBack in Malaysia, with the top user having withdrawn more than MYR30,000 cashback in his account.

Sharmeen announced that H&M is the latest brand to come onboard the platform, offering up to 5 percent cashback for purchases through ShopBack. The fashion brand joins popular merchants such as Agoda, Booking.com, Lazada, Klook, Shopee, Taobao, Zalora in offering cashback and discounts on ShopBack.

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During ShopFest, participating merchants will offer up to 80 percent discounts, and ShopBack users will get upsized cashback of up to 30 percent cashback as well as vouchers.

She announced a new, refreshed mobile app experience with shortcuts to upsize cashback, voucher redemption, as well as fun games throughout the ShopFest sales period. 

Starting from 6 September 2019, ShopBack will kick off the annual festival with its Voucher Hunt in-app game and Coin Monster Facebook-based online game. You can participate in Voucher Hunt from 6-9 September via the ShopBack app. Open your mouth and collect coins in the AR-based Coin Monster game from 9-15 September for a chance to win daily voucher cashback voucher codes, as well as to win the grand prize of MYR1,000 cashback.

As an added bonus, you can enter code “ShopBack” under the ShopBack app > Profile > Rewards section to redeem bonus cashback.

If you’re an avid online shopper and have yet to enjoy real cashback for your purchases, register for a free ShopBack account today. Start earning from your purchases on Lazada, 11street, Nike, Taobao, Booking.com, Expedia, Hermo, Zalora, Photobook, and many more.

For more info, visit ShopBack and ShopFest.my

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