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Musings

Are you talking to real people?

I think it’s time to move beyond viewability, conversions, measurements discussions and think about your digital campaigns’ TRUE results. Is it even targeting real people or is it just based on some random cookie pool? Any random cookie pool from any DMP can give you all the success factors, which we have been imagining as […]

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Musings

US Navy pilot to face stiff action over dick move in the sky

If you were in Okanogan County, Washington and happened to look up in the sky on Thursday morning, you would have gotten a rude awakening.

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Mobile Musings

How to be an awesome CEO 101: Randomly send your employees on holiday

This is how you become an awesome CEO. You randomly send your employees on holiday.

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Musings

Life’s lessons from #MH17 and #MH370: Take nothing for granted

  The heartbreaking news of #MH370 and now #MH17 is testament of how fragile and unpredictable life is. Calamity and tragedy can happen at any time, without prejudice.

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Musings

The Big 4-oh. 20 life lessons I’ve picked up since I rocked the crib

I take a break from the normal tech-type posts to pen some personal thoughts (somewhat philosophical too). Bear with me. (Thanks to grammar Nazi Andrew for spotting the error :p). Wow. Has it really been that long? It felt like yesterday when my mom told me, “Don’t grow up so fast.” I was 16. My […]

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Musings

“Hello. Mother misses you.” Billboard creates buzz. But what is it?

If you’ve driven along Federal Highway towards Petaling Jaya, you may have caught a glimpse of this un-branded billboard. I stumbled upon this billboard a couple of days ago, and only today managed to take a quick snap on my phone camera while driving today. Arresting would be a word to describe it.

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Musings

Love, Peace, Empathy. Kurt Cobain (February 20, 1967 – April 5, 1994)

Kurt Donald Cobain, lead singer and guitarist of grunge band Nirvana, was also known as “the spokesmen of a generation”, responsible for cult anthems like “Lithium”, “Smells Like Teen Spirit” and so much more. Nirvana was “the flagship band” of Generation X, but Cobain was often uncomfortable and frustrated with that label.

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Musings Sports

Turf toe: True pain in the foot

I woke up Friday morning with an unusual swell… no, no, not there… on my left foot. To be precise, it’s the balljoint where the big toe bends called the capsular ligament. Mobility of the big toe was limited and the ligament was swollen. The pain was of course, quite excruciating. I haven’t felt this […]

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Musings

100 Highlights of 2010

100 Highlights of 2010 2010 came and went in one quick swoop. It seemed like yesterday when we bid farewell to 2008 to welcome 2009. Crazy isn’t it? Undeniably, the year has been eventful, with ups, downs, sideways action (ahem) and more. Here’s 100 of my highlights (in random order):

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Musings

Oliva Munn: Your ultimate geek girlfriend

Olivia Munn. She hosts G4TV’s Attack of the Show. And graced the cover of Playboy. The ultimate geek girlfriend. She’s super hot. She’s freckled. She’s intelligent. She loves tech. And she’s crazy quirky. And she also make the best Princess Leia. Love it. Love her.