Dell outlines 2030 moonshot goals for positive societal change

Dell Technologies (Dell) has laid out ambitious goals that are aimed to propel the company’s social impact worldwide. Its 2030 Progress Made Real plan articulates the belief that “technology and data combined with the human spirit are, and will always be, positive forces in the world.”

“Unlocking the power of data will advance humanity more than any other force over the next decade,” said Michael Dell chairman and CEO, Dell Technologies.

Over the next decade, Dell will use its global scale, broad technology portfolio and expertise to yield meaningful and measurable impact on society and the planet.

Its 2030 vision focuses on four key areas: Advancing Sustainability, Cultivating Inclusion, Transforming lives with technology and Upholding ethics & privacy.

Dell 2020 Progress Made Real
  • Save

Advancing sustainability

By 2030, the company said that it will recycle an equivalent product for every product a customer buys. It aims to lead the circular economy with more than half of all its product content being made from recycled or renewable material. Also, it plans to use 100 percent recycled or renewable material in all packaging. To further advance sustainability efforts, it is committed to delivering future-ready skills development for workers in its supply chain. Lastly, it wants to meet a greenhouse gas emissions reduction target of 60 percent per unit revenue by 2030. To achieve this, it plans to drive a comprehensive science-based climate programme, setting emissions goals across facilities, supply chain and operations to customer use of Dell products. This also includes partnering with suppliers who share a similar vision.

Cultivating inclusion

The company aims to increase access to equal opportunities and embrace differences to drive innovation and business impact. Dell will acquire, develop and retain women so that they account for 50 percent of its global workforce. This also includes 40 percent of global people managers. Similarly, the company will acquire, develop and retain black/African American and Hispanic team members so that they account for 25 percent of the company’s US workforce, with 15 percent of US people managers. Next, it wants to educate 95 percent of all team members on an annual basis about unconscious bias, harassment, micro-aggressions and privilege.

Transforming lives with technology

Under this umbrella, the company strives to advance the health, education and economic opportunity of one billion people. Plus, it aims to transform 1,000 non-profit organisations, as well as achieve 75 percent team member participation in charitable giving and volunteerism in communities.

Upholding ethics & privacy

Ethics and privacy play a critical role in establishing a strong foundation for position social impact. The company is committed to continually pushing higher ethics and privacy standards which will be a guidepost for its 2030 Progress Made Real initiatives.

Accelerating progress, together

Customers are at the heart of Dell’s social impact strategy, which the company says guides every decision it makes and informing the priorities for the 2030 goals.

Besides seeking customer input, Dell engaged third parties, considered the UN’s Sustainable Development Goals and Business Roundtable’s Statement on the Purpose of a Corporation.

Additionally, it surveyed team members to assess the most critical issues and opportunities they see in their work and the world.

Commenting on its lofty goals, Karen Quintos, chief customer officer at Dell Technologies said, “Our 2030 agenda is comprehensive and deeply embedded across the business.”

“…we set the bar high to make positive, measurable social impact not only in Malaysia but also globally,” added Pang Yee Beng, senior vice president, South Asia, and managing director, Malaysia, Dell Technologies.

“The MentorConnect programme is a perfect example – one that we are immensely proud of. It is a cross-company talent mentoring programme dedicated to diversity and inclusion in the workplace–from its roots in Malaysia, it is now adopted in other countries in the region.”

For the full list of 2030 goals, see You may also want to read 2030 Progress Made Deal Public Policy roadmap.

By Vernon

Vernon is the founder and chief editor of A graphic designer by profession, he has a deep love for technology, cars, gadgets, food, and travel. He tweets too much and is also known as a caffeine bacterium ("life's too short for bad coffee"). Bleeds Blue (go Chelsea FC!) and considers BMW, Porsche, Alfa Romeo cars to have in the garage--for true petrolheads, that is.