In another unprecedented move, Samsung has announced that it is integrating Apple Music on its Smart TV platform, an industry-first. Consumers in over 100 countries will now be able to enjoy Apple Music on their Samsung Smart TVs.
In January last year, Samsung said it was bringing Apple iTunes Movies and TV Shows app and content, as well as AirPlay 2 support to its 2019 Smart TV line-up. It is also the first TV manufacturer to integrate the Apple TV app on a Smart TV platform. This also means Samsung TV users can also enjoy Apple TV+, Apple’s new TV and video streaming service.
With Apple Music on Samsung Smart TVs—available on models from 2018 through 2020—subscribers will be able to stream and enjoy over 60 million songs ad-free and watch top music videos.
Subscribers can also get customised daily recommendations and tune in to the Beats 1 radio station, a popular global live stream with exclusive shows by artists like Frank Ocean, Nicki Minaj, The Weeknd, DJ Khaled, and Elton John.
That aside, subscribers will have access to new “At Home with Apple Music” content that includes new editorial playlists, group FaceTime chats with artists at home, special artist interviews and playlists.
“Our partnership with Apple has been instrumental in bringing consumers an unparalleled line-up of different entertainment options, especially as they seek out more content choices from their Smart TVs.”
Samsung Smart TV owners can download Apple Music from the Samsung Smart TV App Store, sign in to their existing account with their Apple ID, or subscribe via their TV. Users can try Apple Music free for three months with an individual, family, or student subscription. Subsequently, Apple Music will cost MYR14.90 per month.
Learn more about Samsung Smart TVs.
A win-win
For Samsung, the integration of Apple Music diversifies its content options to its Smart TV platform. On the other hand, for Apple, it extends Apple Music’s reach to outside of its ecosystem, with the aim of making it as ubiquitous as its fiercest rival Spotify. Apple recently also launched a web version of Apple Music.
Apple Music is a relative newcomer to the music streaming scene, with Spotify the undisputed global champ. However, it has made serious strides, even topping Spotify in the US market, with 60 million premium subscribers.
It will take some doing to displace the champion though, seeing Spotify’s device agnostic nature means it reaches a far wider audience.
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