Underwater apps for Sony Xperia phones are ridiculously cool

Sony media event Jakarta
  • Save
IA - Lazada

For folks in Japan, waterproofing is a norm in mobile devices. And while Sony isn’t the only mobile maker with waterproofed phones in its portfolio, the brand can be considered somewhat of a leader and an evangelist. In line with that, the Japanese electronics giant has worked with brand communications agency Wieden + Kennedy and development partners Motim and SoftFacade to develop apps designed to be used in and under water.

A handful of videos have been developed to demonstrate the apps, and they’re ridiculously fun and cool.

The first of the lot is “Goldie”, an onscreen fish that gasps for air and flops when it’s out of water (that’s when you take the phone out of water).

http://youtu.be/rIu0C6uz7Ug

“Plantimal” is a virtual pet of sorts, which grows when you water it.

http://youtu.be/71Ph6x54cY4

Next is “Rainy-oke”, a karaoke app that’s made for rain. The video has a drag queen sing to a Cyndi Lauper number. Pretty sure this will never make it to Malaysia, if it was ad. Ahem. For obvious reasons.

http://youtu.be/MaZI-BRi4Fk

There are a couple more, so visit Adweek for more.

The brand is making the source code open for developers, so if you want to get your hands dirty and ‘wet’, head to Github.

READ ALSO  Samsung Galaxy Note5: What to expect

A word of advice if you plan to submerge your favourite Xperia phone in water though – depending on dust- and water-resistant standards, it isn’t recommended to submerge your phone for more than 30 minutes, and exceeding 3m. The Xperia Z has a rating of IP57 while the Z1 and Z2 have a rating of IP58.

For more on IP rating standards for Sony mobile phones, visit Wikipedia.

Source: Adweek

Advertisements
IA - AXA
  • Vernon

    Founder + Chief Editor

    Vernon is the founder and chief editor of Vernonchan.com. A graphic designer by profession, he has a deep love for technology, cars, gadgets, food, and travel. He tweets too much and is also known as a caffeine bacterium ("life's too short for bad coffee"). Bleeds Blue (go Chelsea FC!) and considers BMW, Porsche, Alfa Romeo cars to have in the garage--for true petrolheads, that is.

You May Also Like

  • Save

Best mates: Grab the Huawei P10 + Huawei Watch 2 bundle from Maxis

Share via: Shares Facebook Twitter LinkedIn Copy Link More As part of a festive ...

Lenovo Moto Raya
  • Save

Win a trip to Turkey with Lenovo Moto Raya Bonanza Campaign

Share via: Shares Facebook Twitter LinkedIn Copy Link More Hari Raya Aidilfitri is about ...

Digi partners TIME
  • Save

Digi taps TIME to expand home broadband footprint

Share via: Shares Facebook Twitter LinkedIn Copy Link More Of late, we’ve been seeing ...

GT-S6500-family
  • Save

GALAXY mini 2 (S6500) – Samsung’s New Entry-Level Wonder

Share via: Shares Facebook Twitter LinkedIn Copy Link More Save Are you looking for ...

  • Save

Kevlar-Reinforced Motorola RAZR Announced

Share via: Shares Facebook Twitter LinkedIn Copy Link More It’s official! The new Motorola ...

Copy link
Powered by Social Snap