Shell V-Power LEGO

Let’s build! The Shell V-Power LEGO Collection is here

Take a look around. These days, we see people on smartphones. Faces glued to small screens. Parents on laptops. Kids on phones. Babies on iPads. We’re living in a connected world, yet we couldn’t be more disconnected. We talk, but with our fingers. We look with our eyes, but we see only pixels. It’s a little sad, to be honest, but that’s the reality now. Having said that, there’s hope yet! Shell hopes to change that with the much-anticipated Shell V-Power LEGO Collection, now in Malaysia. A way to spend quality time with our friends and family again. To build together, one block at a time.

Shell V-Power LEGO

Blocks of inspiration

LEGO collectibles need no introduction. Since 1932, the iconic LEGO brick has played a key part in children’s growth and development, through creative play and imagination.

There’s no denying, LEGO blocks have played a big part of my growing years too. The awesome thing is, I have so many friends, now adults, who are still avid LEGO builders and fans today. Shows how impactful LEGO collectibles are on our lives.

Shell V-Power LEGO
Tuan Haji Azman Ismail, Managing Director of Shell Malaysia Trading Sdn. Bhd. and Shell Timur Sdn. Bhd. with a guest family (left) and a Shell employee’s family (right) at the launch of the Shell V-Power LEGO Collection.

Let’s go!

So talking about LEGO collectibles, the exclusive new Shell V-Power LEGO Collection is here in Malaysia, finally. The much-anticipated collection features a range of Ferrari collectibles, made out of… you guessed it, LEGO bricks.

The collection is a collaboration between Ferrari and the LEGO Group – introducing six new models including four iconic Ferrari cars and other minifigures:

  • Ferrari F12berlinetta
  • Ferrari 512 S
  • Ferrari F138
  • Ferrari 250 GTO
  • Shell Station with Shell Scientist LEGO minifigure
  • Finish Line and Podium with Scuderia Ferrari Engineer LEGO minifigure
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Shell V-Power LEGO

Just so you know, the Shell Station is modelled after the one at Fiorano Circuit, Scuderia Ferrari’s private racetrack in Maranello.

If that isn’t enough, two special-edition collectibles are being thrown into the mix as well – a Shell Tanker built entirely out of LEGO bricks, and a special Collector’s Case.

Pull it back, watch it fly

The collectible range is a perfect showcase of Shell’s 60-year Technical Partnership with Ferrari, a relationship that is deeply ingrained in motor racing.

Like the previous Shell V-Power LEGO Collection, the Ferrari models feature a special micro-propulsion mechanism. Shell and LEGO Group collaborated on the unique mechanism that took more than 18 months to develop.

READ ALSO: Shell brings exclusive Ferrari LEGO cars to Malaysia

It remains the smallest pull-back motor ever produced by the LEGO Group, making the Shell V-Power LEGO Collection extra unique.

I’m sold, where and how do I get my hands on them?

All you need to do is head over to the nearest Shell Station and make a minimum purchase of RM40 of Shell V-Power and Shell FuelSave; or 4-litre purchase of Shell Helix motor oil. You’ll then be entitled to buy one of the six LEGO models, priced between RM9.90 and RM13.90.

You’ll also have a special opportunity to purchase the limited-edition Shell Tanker for RM9.90 with every RM40 pump of Shell V-Power or if you purchase Shell Helix HX5 or HX7 (4-litre), and FREE with every purchase of Shell Helix Ultra (4-litre).

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New models every week

New models from the collection will be released every Sunday from 1 November until 13 December 2015. The models will be available for purchase until 31 January 2016 or while stocks last.

Shell V-Power LEGO

Ready. Set. Build. Share!

After you build the collection with your family and friends, you’re encouraged to share photos of the Shell V-Power LEGO models and building moments on social media using the hashtag #ReadySetBuild.

Get up close and personal

Pay a visit to Shell V-Power LEGO activity centres at Sunway Pyramid (5-8 Nov) and Gurney Plaza, Penang (12-15 Nov) where you’ll get to see the entire collection, as well as larger builds of the four Ferrari cars and a life-size Scuderia Ferrari Formula One car.

By the way, there will also be roving trucks bringing the Shell V-Power LEGO experience to Klang Valley, Ipoh, Melaka and other selected locations nationwide.

Excited yet? If you need more info, just head over to www.shell.com.my/lego

 

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