Ford Ranger

All-New Ford Ranger and Ford Focus Sweep COTY 2012 Awards

Ford_Car-of-the-Year-Awards-2012

KUALA LUMPUR, Malaysia, 30 Nov., 2012 – The all-new Ford Ranger swept several awards including the coveted “Overall Car of the Year” award at the News Straits Times-Maybank Car of the Year 2012 Awards (COTY). The accolade is the first time in the 11-year history of the awards that a pickup truck has won the “Overall Car of the Year” award.

All-new-Ford-Ranger_Car-of-the-Year-2012

The all-new pickup was also recognised as “Pick-up Truck of the Year” by COTY and “Best Value for Money Pick-up Truck” by the Asian Auto Allianz Auto Industry Award 2012.

All-new-Ford-Focus_Family-Car-of-the-Year-2012

On the other hand, the all-new Ford Focus, which was launched locally last September, was named “Family Car of the Year” by COTY 2012.

Both vehicles feature new standards in safety, fuel efficient performance and smart technologies.

For more information on Ford in Malaysia, visit www.ford.net.my

Congratulations, Ford Malaysia!

 

[spoiler title=”Read full press release”]

All-new Ranger Is First-ever Pickup to Win Coveted “Overall Car of the Year”; All-new Focus Wins “Family Car of the Year”

·  In addition to Overall COTY, class-defining all-new Ford Ranger dominates awards night by picking up two additional accolades: “Pick-up Truck of the Year” by the COTY and “Best Value for Money Pick-up Truck” by the Asian Auto Allianz Auto Industry Awards 2012

KUALA LUMPUR, Malaysia, 30 Nov., 2012 – The all-new Ford Ranger made history at last night’s New Straits Times-Maybank Car of the Year 2012 Awards (COTY) by becoming the first pickup truck in the COTY Awards’ 11-year history to capture the coveted “Overall Car of the Year” award.

In addition to its Overall COTY honours, the all-new Ranger dominated the awards night by also being recognized as “Pick-up Truck of the Year” by COTY and “Best Value for Money Pick-up Truck” by the Asian Auto Allianz Auto Industry Award 2012.

“We are absolutely thrilled to have the all-new Ranger recognized as Overall Car of the Year. This prestigious and respected endorsement speaks volumes about our class-defining, global pickup truck,” said David Westerman, regional manager, Asia Pacific, Ford Export & Growth Operations.

“The all-new Ford Ranger is engineered for safety and equipped with smart technologies previously seen only in premium passenger cars. In addition to class-leading towing, payload and water-wading capabilities, our all-new Ranger customers are also getting superior fuel economy, cabin refinement and comfort, and the latest smart technologies,” added Westerman.

The interior of the all-new Ranger brings new levels of spaciousness to the compact pickup ownership experience. Built with Ford’s global engineering expertise, it is fitted with smart technologies – Bluetooth® with Voice Control connectivity and a Dual Zone Climate Control feature.

Capable, powerful and technology loaded, the taut and toned all-new Ranger also sets new standards in safety with a full range of active and passive features including Anti-lock Braking System (ABS), Electronic Brake Force Distribution (EBD), Load Adaptive Control (LAC) and Emergency Brake Assist.

All-new Ford Focus wins “Family Car of the Year 2012”

The all-new Ford Focus was named “Family Car of the Year” by COTY 2012. Launched in Malaysia in September, the all-new Focus is distinguished by its sleek and sporty design, fun-to-drive and fuel efficient performance, and comprehensive safety package.

The all-new Ford Focus is also packed with smart technologies and features such as the award-winning Ford SYNC™ connectivity system, as well as Active Park Assist, Active City Stop, Blind Spot Information System (BLIS) and Active Grill Shutter which are all first in the compact segment.

For more information on Ford in Malaysia, visit www.ford.net.my

[/spoiler]

[ad#Google Adsense 336×280]

554 3

Five Malaysians Selected for Global Ford Ranger Challenge

Global-Ford-Ranger-Challenge-Finalist-Peter-Choy_-The-Ultimate-Explorer

What does a horticulturist, utility engineer, administrative officer, IT technician and a 4×4 enthusiast, modder cum sea diver have in common? It’s the Malaysia Global Ford Ranger Challenge.

[ad#Google Adsense 336×280]

 

Horticulturist Zolkaplie Mustafa, utility engineer Peter Charles, administrative officer Denny Lim, IT technician Wong Kok Wei, as well as 4×4 modifier, enthusiast and sea diver Peter Choy were selected from 300 entries to put the All-New Ford Ranger through their own ‘ultimate challenge’.

The Grand Prize winner of the Global Ford Ranger Challenge will be the proud owner of an All-New Ford Ranger XLT 2.2L (manual transmission). The first runner-up will receive RM9,888 in cash and a voucher worth RM10,000 to purchase the All-New Ford Ranger while the second runner up will receive RM3,888 in cash and a voucher worth RM5,000 to purchase the All-New Ford Ranger. All three winners will also receive Global Ford Ranger Challenge merchandise.

Global-Ford-Ranger-Challenge-Finalist-Denny-Lim_-Sarawakian-Terrain-Warrior

Below are the challenges submitted by the participants:

  • Zolkaplie the ‘Saviour of The Jungle’ will take the All-New Ford Ranger on a mission to trap and relocate wild animals from Putrajaya to the Hulu Langat forest reserve.
  • Peter Charles the ‘Power Loader of Pitas’ will test the truck on a 30 km off-road journey, carrying a 700 kg load of palm oil from his village in Pitas to a collection centre in Paitan.
  • Denny Lim the ‘Sarawakian Terrain Warrior’ will go on a 5-hour traversing expedition from Betong, Kuching to Kampung Tuba.
  • Wong Kok Wei the ‘Planet Earth’s New Hero’ will transport and relocate various trees from his nursery to be planted at a specific location while manoeuvring in tight spots through an urban jungle.
  • Peter Choy the ‘Ultimate Explorer’ will be on an excursion to a remote Orang Asli settlement in Pos Piah, Perak, which can only be reached with a 4×4 vehicle.

Ford’s film crew accompanied the selected participants in their excursions to put the All-New Ford Ranger through the toughest tests they can imagine and have posted up their final videos in the official website – www.fordrangerchallenge.com.my and the Ford Malaysia Facebook page – www.facebook.com/FordRangerMY. Non-participants and the public may log on to view the videos and vote for their favourite challenge. Voters stand to win Casio G-Shock watches worth RM759 and other limited edition Ford merchandise.

Global-Ford-Ranger-Challenge-Finalist-Peter-Charles_Power-Loader-of-Pitas

The Global Ford Ranger Challenge is a unique, worldwide experiential marketing campaign that has been making its way around the globe. It was launched in Malaysia in February in the lead up to the launch of the All-New Ford Ranger. To participate, Malaysia drivers were invited to submit an application explaining why their unique challenge is the best way to test the All-New Ford Ranger’s capabilities.

[quote] “Malaysian truck users depend on their vehicles to do what has to be done, pushing them hard every day be it at work or transporting their families and heavy items. This Challenge showcases the All-New Ford Ranger’s ability to stand up to the toughest real-life conditions and who better to demonstrate it then some of Malaysia’s hardest-working tough guys,” said David Westerman, Regional Manager, Asia Pacific, Ford Export & Growth Operations.[/quote]

How the Global Ranger Challenge Voting and Judging Works

Footage of each Malaysian finalist’s Challenge has been uploaded on the official Malaysian Global Ford Ranger Challenge website – www.fordrangerchallenge.com.my – for viewing and online voting on 22 May 2012. Voting ends at midnight on 22 June 2012.

Voting can also be accessed via the Ford Malaysia Facebook page – www.facebook.com/FordRangerMY

By clicking on the “View & Vote” tab, the Malaysian public will be able to register and select their favourite challenge.

Every 50th voter will be selected to answer a simple tie breaker question. The five most creative answers will be entitled to win a special edition Casio G-Shock watch while the rest of the selected voters will each win exclusive Ford merchandise, while stocks last. Notification will be via phone calls and emails.

The winners of the Global Ford Ranger Challenge will be determined after all votes have been tabulated and the final decision from the judges. The Grand Prize winner will be announced at the launch event of the All-New Ranger in Malaysia.

For more information, please visit the official Malaysian Global Ford Ranger Challenge website www.fordrangerchallenge.com.my or the Ford Malaysia Facebook page www.facebook.com/FordRangerMY.

 

[spoiler title=”Read Official Press Release”]

News

Five Malaysians Selected for Global Ford Ranger Challenge

Finalists Put All-New Ranger Through Demanding Tests for the Chance to Win a Brand New Ford Ranger XLT 2.2L

KUALA LUMPUR, Malaysia, 22 May, 2012 – Ford Malaysia today announced the five finalists chosen to put the All-New Ford Ranger through some of the toughest tests imaginable as part of the Global Ford Ranger Challenge.

Ford has hired a crew to film these challenges and the final videos have been posted on the official Malaysia Global Ford Ranger Challenge website – www.fordrangerchallenge.com.my and the Ford Malaysia Facebook page –www.facebook.com/FordRangerMY. The Malaysian public can log on to view the videos and vote for their favourite challenge. Voters stand to win Casio G-Shock watches worth RM759 and other limited edition Ford merchandise.

The Grand Prize winner of the Global Ford Ranger Challenge will be the proud owner of an All-New Ford Ranger XLT 2.2L (manual transmission). The first runner-up will receive RM9,888 in cash and a voucher worth RM10,000 to purchase the All-New Ford Ranger while the second runner up will receive RM3,888 in cash and a voucher worth RM5,000 to purchase the All-New Ford Ranger. All three winners will also receive Global Ford Ranger Challenge merchandise.

Horticulturist Zolkaplie Mustafa, utility engineer Peter Charles, administrative officer Denny Lim, IT technician Wong Kok Wei, as well as 4×4 modifier, enthusiast and sea diver Peter Choy were selected from 300 entries to put the All-New Ford Ranger through their own ‘ultimate challenge’.

Zolkaplie, with his entry title of the ‘Saviour of The Jungle’, will take the All-New Ford Ranger on a mission to trap and relocate wild animals from Putrajaya to the Hulu Langat forest reserve, while Peter Charles (the Power Loader of Pitas) will test the truck on a 30 km off-road journey, carrying a 700 kg load of palm oil, from his village in Pitas to a collection centre in Paitan.

Meanwhile, Lim, who entered with ‘the Sarawakian Terrain Warrior’, wants to test the 4×4 in a 5-hour traversing expedition from Betong, Kuching to Kampung Tuba, which will include off-roading, river crossing and climbing over hills and mountains.

For Wong’s ultimate challenge, the ‘Planet Earth’s New Hero’ will transport and relocate various trees from his nursery to be planted at a specific location while manoeuvring in tight spots through an urban jungle. Last but not least, Choy, the Ultimate Explorer, intends to challenge the All-New Ford Ranger’s toughness in an excursion to a remote Orang Asli settlement in Pos Piah, Perak, which can only be reached with a 4×4 vehicle.

 The Global Ford Ranger Challenge is a unique, worldwide experiential marketing campaign that has been making its way around the globe. It was launched in Malaysia in February in the lead up to the launch of the All-New Ford Ranger. To participate, Malaysia drivers were invited to submit an application explaining why their unique challenge is the best way to test the All-New Ford Ranger’s capabilities.

“Malaysian truck users depend on their vehicles to do what has to be done, pushing them hard every day be it at work or transporting their families and heavy items. This Challenge showcases the All-New Ford Ranger’s ability to stand up to the toughest real-life conditions and who better to demonstrate it then some of Malaysia’s hardest-working tough guys,” said David Westerman, Regional Manager, Asia Pacific, Ford Export & Growth Operations.

How the Global Ranger Challenge Voting and Judging Works

Footage of each Malaysian finalist’s Challenge has been uploaded on the official Malaysian Global Ford Ranger Challenge website – www.fordrangerchallenge.com.my – for viewing and online voting on 22 May 2012. Voting ends at midnight on 22 June 2012.

Voting can also be accessed via the Ford Malaysia Facebook page – www.facebook.com/FordRangerMY

By clicking on the “View & Vote” tab, the Malaysian public will be able to register and select their favourite challenge.

Every 50th voter will be selected to answer a simple tie breaker question. The five most creative answers will be entitled to win a special edition Casio G-Shock watch while the rest of the selected voters will each win exclusive Ford merchandise, while stocks last. Notification will be via phone calls and emails.

The winners of the Global Ford Ranger Challenge will be determined after all votes have been tabulated and the final decision from the judges. The Grand Prize winner will be announced at the launch event of the All-New Ranger in Malaysia.

For more information, please visit the official Malaysian Global Ford Ranger Challenge websitewww.fordrangerchallenge.com.my or the Ford Malaysia Facebook page www.facebook.com/FordRangerMY.

[/spoiler]

521 0

Global Ford Ranger Challenge challenges Malaysian drivers

Ford Malaysia kicked off the Global Ford Ranger Challenge the beginning of this month offering a unique, challenging experience leading up to the launch of the All-New Ford Ranger later this year. Malaysian consumers will have the opportunity to put the All-New Ford Ranger to the test with real-life challenges. Putting the claim of “Built Ford Tough” to the ultimate test!
Continue Reading

403 0